Food Reports

Breakfast for dinner. The fall of ultra-processed foods. The rise of global breakfasts. These are just 3 of the macro-trends reshaping the breakfast space.

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Biohacking Trends for 2025+

Biohacking has evolved from science fiction to a niche subculture and now a rapidly growing movement for ordinary consumers in the USA.

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The Future of Frozen Food

Think the frozen category is a little frozen in time? Neglected? Or maybe lacking in disruptive influences or innovation opportunities?

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The Future of Snacking

US snackers are getting hungrier, but they’re also becoming more aware and wary of the ultra-processed nature of their favorite snacks. What does this mean for snacking brands, and how should they react?

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The Future of Plant-Based Food

This report explores the future of plant-based foods, flavors and ingredients – based on analysis of 118+ million online and social data points.

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The Ozempic Conversation

The arrival of Ozempic, Wegovy and other semaglutides have sent shockwaves across the CPG space.

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The Future of Protein

Consumers are demanding more than just a protein boost.

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Food & Beverages Price & Value Report

The cost of eating and drinking has exploded, forcing people to drastically adjust their spending behavior. It’s crucial now, more than ever before, for CPGs to stay apace with consumers’ oscillating needs. To know where they are willing to spend, and perhaps more importantly, where they are not.

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The Future of Meals

The post-pandemic restaurant boom - in which newly liberated consumers spent aggressively on eating out – has ended. Rising prices and concerns over the cost-of-living have provoked consumers to turn to meals they can enjoy at home.

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Snacking Trends & Innovation Report 2023

Today’s snackers are increasingly discerning and experimental. Their interest in culinary trends is widening and they are voicing their changing behaviors online. These unprompted conversations are an invaluable source of real-time consumer intelligence.

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Cost-Of-Living Crisis Report Innovating In Snacking

Prices are going up, disposable incomes are shrinking, and consumer behaviours are changing. Even the most recession-proof sectors are feeling the impact of the Cost-of-Living Crisis. Our latest report analyses over 69 million consumer conversations to help snacking brands navigate these uncertain times.

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How to Innovate in Plant-Based Food

Plant-based is becoming increasingly popular—and increasingly experimental. It used to be driven by concerns about sustainability and animal welfare. But today’s social media feeds are filled with bold, innovative, vibrant plant-based dishes competing with traditional dishes on a number of levels – consumers’ expectations of plant-based are rising.

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