The Future of Meals
The post-pandemic restaurant boom - in which newly liberated consumers spent aggressively on eating out – has ended. Rising prices and concerns over the cost-of-living have provoked consumers to turn to meals they can enjoy at home.
Products like Ready Meals and Meal-Kits are an ideal space for innovation in 2023-24. They are established products (with a growing demand) but are in need of a refresh to keep them relevant.
Our latest report uses our front-end, innovation platform to analyze 138+ million online consumer conversations from the last 2 years to reveal the top predicted trends that brands should be actioning in their new product innovation strategies.
Read the report to find out:
1) Today’s drivers of change in Meals
2) Emerging trends that we predict will define the landscape tomorrow
3) Discover 3 innovation opportunities to activate in the Convenience Meals space