Consumer behaviours are changing, forcing the cosmetics industry to adapt to an ever-changing and ever-growing list of needs and priorities. Tapping into social media trends is key to identifying growth opportunities first.
Thankfully, you can do just that by reading our latest report. It uses Trendscope to analyse 9+ million online consumer conversations from the last 2 years to reveal the top predicted trends that brands should be actioning in their new product innovation strategies.
Read the report to find out:
1) Today’s drivers of change in Cosmetics
2) Emerging trends that we predict will define the landscape tomorrow
3) Ingredients that are quickly gaining popularity
4) A new product springboard: SPF Setting Spray
5) How to optimise your current product portfolio and unlock greater sales.