PepsiCo's Playbook for Braver Innovation

Join Black Swan Data and PepsiCo for a webinar exploring how to bring objective, real-time consumer data into the heart of the concept ideation process.

Hear from Olivia Kiraly, Senior Manager of Long-Term Innovation Strategy at PepsiCo, and Bethany Gomez, VP of Product at Black Swan, as they unveil our new AI-powered Concepts Tool, co-developed with PepsiCo.

Watch the webinar to learn why how PepsiCo is using our Concepts tool to:

Save weeks drafting & reworking poor ideas, by instantly scoring concepts against real-time consumer data
Cut costs by focusing resources on ideas with the strongest market potential.
Boost creativity by giving teams the confidence to make bolder, data-led decisions.