The Future of Ozempic & GLP-1s
Is impulse snacking over? What are consumers eating (and NOT eating)? How should brands react?
In this report we examine the emerging trends and new behaviors among GLP-1 users.
We’ve analyzed 62+ million online and social posts from US consumers to understand how brands should innovate in a post-Ozempic world.
What’s inside?
- Focus on snacking category
- Which snacks will win (or lose)
- 10 core needs for GLP-1 users
