We are Black Swan

From the huge mass of data available today, We predict consumer behaviour for our clients, And help solve their marketing problems.

Our Blog

Find out all sorts of things you didn't know, often involving data science and marketing (but not always).
Gently Down The Stream…How Socialnaut Helped British Rowing

British Rowing represents all aspects of rowing – from the training and selection of rowers to represent Great Britain, up to and including the Olympic and Paralympic games, to developing the sport and growing participation across all forms of rowing in England. How could Black Swan help?

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Genetic Algorithm
From Ape to Scientist: Explaining A Genetic Algorithm

Genetic Algorithms are a method of solving optimisation problems based on a natural selection process mimicking biological evolution. Here Data Scientist Sam Sifari explains how data science is linked to the way your pet dog fetches a stick!

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Will I Be Replaced By A Computer?

Everyone’s familiar with the idea that, given enough time, a monkey bashing away at the keyboard will eventually type out Hamlet. But what would it take for your computer to actually understand Hamlet?

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